Digital Marketing Projects
Explore a selection of my projects in content creation, digital marketing, and social media strategy. Each showcases my ability to drive engagement, deliver results, and connect with diverse audiences through impactful storytelling and data-driven campaigns.
Digital Violence Glossary
Developed an informative Instagram post series defining key terms related to digital violence. Emphasised accessibility and engagement, making it one of the top three most-viewed posts in six months, with 921 views and the second-highest number of likes on the account. This success underscores my ability to simplify complex topics for broad audiences.
Interview with Emerging Bristol Artist Lori Asha
Collaborated with Public Pressure, a UK-based publication, to release an SEO-optimised article spotlighting the rising talent of Bristol-based artist Lori Asha. The piece showcased the vibrant UK music scene. It resonated with local and international audiences, achieving over 2,000 views within a week on WordPress.
Email Marketing Campaign for Gender Equality and Sustainability
Led a targeted email campaign using Mailchimp to raise awareness about gender equality and environmental issues. The campaign achieved a 20.8% open rate and a 7.3% click-through rate, exceeding previous averages.
Social Media Engagement Campaign
Designed and implemented a six-month campaign to boost audience engagement, resulting in a 13% increase in followers and improved post interaction. Strategies included creative storytelling, audience-driven content, and consistent branding.
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